Amoozegar Jewellery
Amoozegar Jewellery
Mashhad, Iran / 2023
“Amoozegar Jewellery is a renovation project focused on transforming a conventional commercial unit into an elegant jewellery showroom. Originally, the interior space comprised two floors with low ceilings. To address the narrow frontage and create a more cohesive facade, we introduced a double-height void by removing a portion of the first-floor ceiling. This architectural intervention not only unified the exterior view but also allowed abundant natural light to flood the interior, significantly enhancing the sense of openness and grandeur upon entering.”
Inspired by the faceted geometry of cut diamonds, the display tables were designed to reflect the elegance, precision, and fine craftsmanship inherent in jewellery making.
Key elements of the design include:
Custom display units:
Crafted to seamlessly integrate with the overall aesthetic, the display units were designed to offer optimal viewing angles for customers while maintaining a minimalist look and ensuring security.
Lighting:
A combination of ambient and accent lighting was strategically placed to enhance the sparkle of the jewellery. The use of recessed lighting and custom chandeliers created a dramatic yet inviting effect.
Material Palette:
The showroom features high-end materials, including book-matched white marble floors and dark wood finishes, creating a timeless and luxurious ambiance.
Built Project:
